{"id":3590,"date":"2024-04-16T18:34:01","date_gmt":"2024-04-16T13:04:01","guid":{"rendered":"https:\/\/www.enactsoft.com\/resources\/?post_type=docs&p=3590"},"modified":"2024-06-20T17:19:13","modified_gmt":"2024-06-20T11:49:13","password":"","slug":"future-of-affiliate-marketing","status":"publish","type":"docs","link":"https:\/\/www.enactsoft.com\/resources\/future-of-affiliate-marketing\/","title":{"rendered":"The Future of Affiliate Marketing: How businesses can adapt"},"content":{"rendered":"\n

2024 is going to be an exciting year for affiliate marketers. The affiliate marketing industry is set to grow to approximately $15.7 Billion in 2024<\/strong>. Brands are increasing their spending on influencers promoting their products with more than 80% of advertisers using affiliate marketing in their marketing strategies. The growth of influencers has played a big part in every industry in affiliate marketing. They are offering a more genuine and reliable way to promote products.<\/p>\n\n\n\n

We have seen 2023 taking a huge leap in technological advancements. We can expect the same in 2024 as well, with AI taking the front seat. With this advancement, changing market demands, and consumer behavior, there is so much more that affiliates can learn and build strategies around it. In this article, we are going to discuss the latest trends in affiliate marketing in 2024 and actionable steps that you can use to build marketing strategies.<\/gwmw><\/p>\n\n\n\n

But before moving towards the future of affiliate marketing, let’s talk about the current state of affiliate marketing in numbers.<\/p>\n\n\n\n\n

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\ud83d\udc49 Current state of affiliate marketing in numbers<\/gwmw><\/gwmw><\/h2>\n\n\n\n