Swagbucks Marketing Secrets: Applying Them to Your Cashback Website

You already know that there are different ways to earn cashback. Whether it’s shopping, completing surveys, or tasks, there are platforms to earn cashback. But there is one platform that brings it all together. 

Swagbucks!!!

You must have heard about it. 

Founded in 2008, by Josef Gorowitz and Scott Dudelson, SwagBucks is now among the most reputable and trusted platforms to earn cashback. And the fact that it offers cashback in many different ways under one roof makes it a go-to choice for users.

And it’s not us; the numbers speak for themselves. Here are some key metrics that will help you understand the impact of SwagBucks in the cashback industry.

• Revenue: $65.9 Million 
• Years in business: 16 and counting….
• Partner brands: 1500+
• Number of users: 10 Million+
• Cashback disbursed to date:  $593.36 million
• Average user earning: $2 to $5 each day (Thats $730 to $1,825 a year)
• Monthly organic visits: 1.47 Million, May 2024

Numbers look promising, aren’t they?

So, the question is, how did they do it?

In this article, we’ll discuss the unique features that drove SwagBucks’s success, different ways to earn, How SwagBucks earn money, and the pros and cons of SwagBucks. We’ll also address one of the most common questions that most people have: Is SwagBucks legit or a scam? 

Let’s start with different ways to earn on SwagBucks.

👉 Different ways to earn cashback on SwagBucks #

There are a number of ways you can earn rewards on Swagbucks.

1. Taking Surveys: They call it SwagBucks answer. You get paid for sharing your opinion on different topics. You can also earn free gift cards.

2. Click and earn: Simply explore the web content and earn points. These are basically ads run by partners to promote the product. You can click on those you are interested in and earn points for them. 

3. Shopping Online: Basically here you get paid for spending money. You can shop for clothes, and stuff for home, book tickets and hotels, buy gift cards, and shop from daily deals to earn cashback. 

4. Playing Games: This is fun, getting paid for playing games. You can choose from games available on different platforms, including web, Android, and iOS, to earn points.

5. Using the SwagBucks Search Engine: SwagBucks has search feature to find deals and cashback just like every other cashback platform. But here the difference is you earn cashback points for using that search feature. 

6. Financial offers: You can get a credit card or register on a finance platform to earn points.

7. Sign-ups: Merchants and businesses partner with SwagBucks to promote their platform. And you get paid for registering on their platforms.

8. Charity: Well, doing good deeds does come back in a good way. Here, you can earn points for donating money. 

9. Referring Friends: Invite your friends and earn $3 + 10% of their cashback earnings.

10. Offline grocery shopping: SwagBucks is not limited to only online shopping and task. You can also earn cashback on offline merchants and products by scanning receipts.

You can see that there are 10 different ways you can earn cashback on SwagBucks. How many cashback platforms can you think of that has this many ways of earning cashback?

You probably won’t be able to name one or two.

But this is not all; SwagBucks has unique features to keep users engaged.

Let’s talk about the unique features of SwagBucks that drove SwagBuck’s growth.

👉 Unique features of SwagBucks #

➣ Daily Goals and Streaks #

SwagBucks set daily and monthly goals for you. If you meet these targets, you get bonus points. It’s a fun way to stay motivated and earn a little extra. This feature allows SwagBucks to attract users to their platform on a daily basis.

➣ Swag Codes #

These are special codes you can find on SwagBucks’ social media or in their newsletters. You can enter them on the SwagBucks site to earn extra points. This feature helps them engage their users on social media and newsletters. You never know when the code will pop up, so the users regularly keep an eye on social media and newsletters. 

➣ SB Local #

You can earn points by shopping in-store at participating retailers and restaurants. You just have to link your credit card with SwagBucks, and you will earn points every time you shop using your card. It’s a simple way to get rewarded for your everyday purchases.

➣ Mobile Apps #

Swagbucks has apps for both iOS and Android. You can earn points doing simple tasks and shopping online using this apps. The app makes it easy to complete tasks and track your earnings anytime, anywhere.

Swagbucks has three different apps available on both the Play Store and App Store:

• Swagbucks Mobile App: This app lets you earn free gift cards when you shop, answer surveys, and submit receipts. The app allows you to earn while watching videos and discovering new deals. 
• Swagbucks Daily Trivia: This app is a fun way to earn rewards through a mobile game show format. You can win cash from the comfort of your phone by answering trivia questions.
• Swagbucks Answer: This app focuses on getting paid for sharing your opinions on the go. You can take surveys and earn points. It provides an easy and efficient way to earn rewards by giving feedback on various topics.

➣ In-Store Cash Back #

Besides online shopping, you can also get points by making in-store purchases at certain retailers. Swagbucks has created an interesting way to earn points on offline shopping. Check the image below.

You will see that you can earn 1SB for scanning any receipt. But if you buy a specific product, you can earn more points. Moreover, if you go with a specific brand, it has more earning opportunities. It shows how smartly SwagBucks has promoted partnering brands to offer cashback. 

➣ Referral Program #

If you invite friends to join SwagBucks, you earn 10% of their earnings and 300 SB. It’s a great way to boost your points and share the earning opportunities with friends. Plus, your friends get bonus points when they sign up through your referral.

➣ SwagButton #

SwagBucks has built its own browser extension – SwagButton, to help users find earning opportunities while they browse the web. It alerts them about the cashback offers and available Swag Codes, making it convenient to earn cashback. 

➣ SwagStack #

SwagStack is a feature where you can use your SB points to enter sweepstakes for a chance to win various high-value prizes like gift cards and other products. Check the image below, you will see that each entry cost few SBs and you can also enter multiple times in every SwagStake to increase your chances of winning. 

➣ SwagUp #

SwagUp offers you bonus SB points for completing specific tasks or hitting certain milestones within SwagBucks. These boosts can come from daily goals, participating in special promotions, or completing specific earning activities. 

➣ Payment Options #

SwagBucks provides multiple ways to cash out your points. You can redeem your SB points for gift cards to popular retailers like Amazon and Walmart or choose to receive cash via PayPal. This flexibility allows you to choose the reward that best suits your needs and preferences.

👉 Pros and Cons of SwagBucks #

Pros of SwagBucks

• Multiple earning opportunities like surveys, videos, shopping, and games.
• Flexible redemption options, including gift cards and PayPal cash.
• User-friendly mobile apps for earning on the go.
• Bonus opportunities through SwagUp and Swag Codes.
• Referral program to earn extra points by inviting friends.

Cons of Swagbucks

• Earning significant points can be time-consuming.
• Limited survey availability for certain demographics.
• Risk of account suspension or deactivation for rule violations.
• Variable payout rates for different activities and redemptions.
• Inconsistent availability of high-paying offers and surveys.

Is SwagBucks a legit or Scam cashback platform? #

SwagBucks has been in the business for more than 16 years and has a strong userbase of 10 Million+ years. Its revenue figures are promising, and it has partnerships with leading brands. It is proof that SwagBucks is a legit platform.

Now that you know about the unique features, pros, and cons of SwagBucks, let’s talk more about how SwagBucks makes money?

How SwagBucks make money? #

Affiliate Marketing: SwagBucks earns commissions from retailers when users shop through their platform. When users make purchases through SwagBucks’ links, the retailers pay SwagBucks a percentage of the sales, and SwagBucks pays a part of it to the users as SB points.

Data Monetization: Remember we discussed in features that SwagBucks pays you 1SB for scanning any receipt, regardless of the merchant. It helps them collect data and analyze user spending habits. SwagBucks monetizes this data and sells it to brands. Brands pay high prices for this highly personalized data.

Advertising: SwagBucks partners with advertisers who pay them to promote their products and services. Users earn points by watching these advertisements, completing offers, and participating in promotions, while SwagBucks earns revenue from the advertisers.

Market Research: SwagBucks conducts surveys and gathers consumer opinions for market research companies. These companies pay SwagBucks for the data collected, which helps them understand consumer preferences and behaviors.

In-Store Cash Back: SwagBucks partners with various retailers to offer in-store cash back. When users link their credit or debit cards and make purchases at participating stores, SwagBucks earns a commission from the retailer.

How you can develop a cashback platform like SwagBucks? #

Connect with our experts at EnactSoft to develop a cashback platform like SwagBucks. With 10+ years in the affiliate industry, we have delivered cashback and affiliate solutions to 400+ clients across the globe. Our team can develop a website, mobile app, and browser extension like SwagBucks to offer convenience to your users.

We are experts in handling the complexities of building platforms like SwagBucks. We make sure that you can deliver a cashback platform to your users with a number of earning opportunities. With our accurate tracking systems, you can rest assured that your users don’t miss any cashback and you don’t miss any commissions.

Get a free consultation from our expert today, and let’s start building your cashback platform today!